Despite funding cuts hitting hard, Action for Children remains dedicated to ensuring children who need their help, get their help. To do this they need to be better known to generate greater public support. In future, they want to be known as the most honest, effective and knowledgeable charity working for children in the UK.
This new communication style will help them explain how they work to do what’s right, to do what’s needed and to do what works for children. People will be able to see a clear link between how they work and the difference it makes to the lives of the children, young people and families they support. The more people understand their work, the more people support it. And, the more people support it, the more children they can help.
Thanks to the support of the Methodist Church, and their 7,000 staff and volunteers, Action for Children already makes a positive difference to the lives of 390,000 children, young people and families every year. However, so many more need their help and that’s why a stronger, visible brand is important.
Action for Children run a mother and baby unit at New Hall Women’s Prison at Flockton. The outside play area is in need of an update to make it safe for the babies and toddlers. The first £13,000 has been very generously donated by Calderdale Methodist Circuit. We now need to raise the other £22,000 to enable the scheme to be completed.
How Can You Help?
As a circuit we are all being urged to find out more about the charity and to raise the profile of the charity. Action for Children has an excellent website which provides news about the latest campaigns, fundraising ideas and even Messy Church activities.
We have a local support group in the circuit and would welcome more members to help us. We have a sponsored walk Step out for Children every year, our next on being held on Saturday 10th June 2017 setting off from Slaithwaite Methodist Church at 1pm. We hold other various fundraising events and would welcome the support of your churches at these and by helping to raise the profile of the charity.